Have you ever encountered sneakers adorned with two logos or a cosy coffee shop tucked inside a bustling bookstore? Welcome to the world of dual branding – a captivating fusion of two distinct brands aiming for a harmonious collaboration. In this exploration, we unravel the intricacies of dual branding, evaluating whether it's a powerhouse partnership or a recipe for confusing cocktails.
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Brands, whenever we come across the term brand we hear experiences on different brands like for example two best friends talking about the H&M clothes, Zara’s sweatshirt & then Nike’s shoes. We all discuss these brands for some leisure time. Earlier people use to basically do not talk about the brand, it was all about the logo, signs, symbols, color etc. But today as you can see brands are far more important than anything. Branding does not solely bestow someone a remarkable opinion but authorizes you what to anticipate from your business. Being a brand you need to represent what is it you offer, And how do you perceive it.
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New businesses have been popping left and right, and it has been observed across all sizes of enterprises–from small mom-and-pop stores to multinationals. As such, the fight to stay recognizable and relevant has reached new heights–bringing branding efforts into unprecedented importance among marketing campaigns.
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In India, sales in the real estate sector were usually organized by real estate agents. Around 75-90% of Indians buy their property with the help of a real estate agent. As the chain begins it has been seen that 90% of the buyers usually use the same agent or refer them to others as they have liked the process and the way they handle the situation. Without a broker, the process of handling property’s opening and closing process is a bit more difficult in this era. Many of the users are fond of the process that the real estate agents can use and so we could give them a small walkthrough through the process which can help you boost your business. This blog will help you understand how a basic approach is taken by an agent.
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Various businesses fail or succeed based not only on the quality of their services and products but also as a role of how well they put forward their brand and market it to the consumers. Corporate branding is helpful and is an identifying logo or mark or slogan that consumers know and understand regardless of which product they purchase. It is a paramount component in gaining recognition for products and services and setting up a long-term position in the marketplace.
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Technology is changing and with the ascent in innovation and utilization of web-based media, numerous businesses tragically shift a whole focal point of their promoting procedure on the web. Real estate, a business that has its advantages both on the web and offline. Before the ascent in innovation, a considerable lot of the real estate businesses were utilizing the old methodology of marketing. A successful offline real estate marketing can help make a brand picture, brand mindfulness, notoriety, and spread of the word about the business which is likewise useful at the closing of the deals in real estate.
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Whenever we come across some amazing advertisements on television or mobile phone and our heart gets right into it with deep sense and we couldn’t get over the advertisement is what we call emotional branding?
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